Vacancy: Marketing Specialist
| Date |
02 Mar 2024 |
| Company |
SBP AFRICA |
| Location |
Accra |
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| Job Type |
Full-time |
| Description |
Job Description
OVERVIEW
We're seeking an energetic Influencer Marketing Specialist with a fervor for video games and a profound grasp of the gaming community. This position entails identifying and collaborating with influencers across various platforms like YouTube, Twitter, and Instagram, particularly within the gaming realm. Your objective will be to enhance our brand and products, captivating gaming enthusiasts, and broadening our digital presence.
RESPONSIBILITIES
- Scout and engage potential influencers on YouTube, Twitter, and Instagram, ensuring alignment with our brand and target demographic.
- Cultivate and manage relationships with influencers, overseeing communication and negotiation processes.
- Work closely with marketing and content teams to craft compelling influencer campaigns tailored to our audience.
- Monitor, assess, and report on the performance of influencer campaigns, offering insights and suggestions for future strategies.
- Keep updated on trends in influencer marketing, social media, and pertinent industry domains.
- Stay current with developments in the video game industry, influencer marketing, and social media landscapes.
Required Skills or Experience
- Proficiency in English with exceptional written and verbal communication skills.
- Previous experience in influencer marketing, preferably within gaming or entertainment sectors. Quick learner, capable of adapting swiftly to new platforms and technologies.
- Strong negotiation skills, with the ability to persuade and influence effectively.
- Sound analytical abilities, proficient in interpreting data and extracting actionable insights.
- Innovative thinker for devising creative and engaging campaign concepts.
- Capacity to work independently and collaboratively in managing multiple projects concurrently.
- A Bachelor’s degree in Marketing, Communication, Business, or a related field is advantageous.
Note
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| How to Apply |
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