Vacancy: Sales & Marketing Manager

Job Description

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  Job Location: Kwahu


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  Employment Type: Fixed Term(renewable)


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  Report To: General Manager

Job Brief

You will be responsible for maximizing the Hotel’s revenues by developing sales and marketing programs to drive sales, increase occupancy and make profitable use of guestrooms and restaurant outlets. The role will involve development and implementation of strategies and policies as well as the following key responsibilities:

Sales & Marketing Manager Responsibilities

• Create and implement all policies and procedures to establish a well-functioning Sales and Marketing department


• Assist in Hiring and training the sales and marketing team


• Guide and direct all facets of sales and marketing including sales, branding, advertising, optimization-mail marketing, social media platforms and content marketing


• Solicit new and existing businesses to exceed revenue goals


• Prepare and deliver appropriate presentations on products/services


• Organize operational events


• Write contracts and proposals, negotiate deals and partnerships and handle complaints or objections


• Be an active member of the revenue management team to determine strategies to optimize revenue opportunities, and implement initiatives to drive revenue,


• Evaluate customer research, market conditions, competitor data and implement marketing plan changes as needed


• Prepare annual sales plan and work towards achieving all objectives


• Prepare weekly, monthly, quarterly and annual reports as required.


• Build and maintain relationships with key accounts


• Perform other tasks specified by Management.

Required Skills or Experience

• A minimum of MBA in Marketing required. Well versed in HRIS, Microsoft office, Applicant Tracking system and online recruitment resources.


• Minimum of 5 years' Sales & Marketing Management experience required preferably in the hospitality industry and a minimum experience of 1 or 2 year in the same position at 5-star Hotel.


• Must have previous experience in Sales & Marketing


• Positive attitude and good Communication skills


• Strong leadership skills to motivate the sales team to perform beyond expectation


• Strong analytical skills to understand and respond to key business indicators and competitive trend


• Excellent marketing abilities


• Excellent organizational and planning skills


• Self-motivated with a result – driven approach.